Witters, wanting to sound funny or cryptic, or challenging wrote (well Anscombe did):
Try to describe the aroma of coffee.
The implicature was "and fail".
But not so.
The problem, Grice notes, "is not really Wittgenstein's, but Molyneux".
If we define a range of phi-epithets as falling within one of the recognised five senses (Grice left the common sense out as otiose), we have
'big'
can apply to things we _touch_ and things we _see_. Hardly to things we _smell_.
"A big smell" sounds _harsh_, Grice comments.
"It all depends on your addressee. It may not sound harsh to them poetic types as love a synaesthesia", he was ready to grant. Etc.
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