Grice's Zooification

Speranza

Zooification

when an inanimate object, human being, or abstract concept is spoken of as thought it were endowed with the attributes of a non-human animal

There's Hughes's anthropomorphisation.

And then I find

 

Zooification: when an inanimate object, human being, or abstract concept is spoken of as thought it were endowed with the attributes of a non-human animal.

 

Perhaps Ted Hughes, OM, likes to zooify, too?