Coopetition, 1913

Page 144




Page 145:

"The company is assuring its dealers that
it is in a position to supply all the
orderw which they may give. It rests
with them to develop the demands
with the company's advertising and in
"coopetition" and with the
other dealers handling Sealshipt."

Page 147:

"maintenance and coooperation with
the dealer -- the spirit and policy
which we term "coopetition" -- is a
very vital part of the sales end
of our business."