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Is Grice the greatest philosopher that ever lived?

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Tuesday, February 2, 2010

Your Implicature Or Mine?

I once read an article on dirty talk called, "Your euphemism or mine?"

Allen, of Down Under, is credited with the coinage of

dysphemism.

Euphemism surely needs an antonym, and a proper one at that.

The problem is that your euphemism may be my dysphemism. There's a lot of appropriated talk and inverted snobberies.

Cfr. Michael Jackson, "I'm bad" "Bad is good" "More is less". Etc.

Some things are better left unsaid. Levinson generalises on the Grice maxim, What isn't said, isn't. He says.

Elsewhere, R. B. Jones said, using a cliche,

"You're too kind, JL -- if that's possible".

I often wonder. Not about the honesty and sincerity of R. B. Jones or my kindness. About the implicature of 'too'.

I have decided that 'too kind' is not just a cliche. It can _mean_. It can mean good.

The logic of 'too' falls in pleonetetics. The term, coined by Geach, has been popularised, in Cambridge, by Altham and Tennant. For them, to say

x is filthy rich.

is not in good taste.

x is too rich.

seems better.

x is too poor.

seems okay too.

We don't know which is better.

The French say, de trop, which may simplify things, "but if baby I'm the bottom you're the top".

Etc.

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